The rollout of Ford’s first all-electric vehicle, the Mach-E, has been a little bumpy. Originally hoping to begin deliveries in 2020, the automaker reportedly ended up handing over only 3 vehicles to customers before December 31st.
Things didn’t get better in the new year. In early January Ford emailed reservation holders telling them to expect a delay of up to two months to “conduct additional quality checks.”
According to another email sent earlier today and posted to the MachEClub forum, those still waiting for their delivery are now eligible to receive $1,000 and 250kWh of free charging.
The offer also applies to customers who have already taken delivery, so long as they contact Ford before September 1, 2021.
“Because we believe that customers should be treated like family, we are providing you a $1000 1 private offer on your Mustang Mach-E at time of delivery at your Ford dealership. Your dealer is aware of this unique offer. If you have already taken delivery, you can contact Ford at the number listed below to claim this offer. We are also providing you an additional 250 kWh3 of complimentary DC fast charging on us.”
Other members of the forum also reported receiving the same email, but with one big difference. The mention of a $1,000 payment was missing from the email sent to user COMache.
“Very interesting. I received the same email, but without the $1000 off – just the added charging. The $1k is literally edited out of the sentence.”
It is unclear at this time if the offer applies in Canada, however the email was signed by Andrew Frick, Vice President of Sales, US and Canada.
Did you receive a similar email? Let us know in the comments below.
Here is a full copy of the email.
Thank you for putting your trust in Ford Motor Company and for taking the first step toward an electrified future, with the order of your Mustang Mach-E. We are all so excited to have you as a customer and believe you deserve an excellent shopping and ownership experience.
This is why we want to take a moment to update you on some of the challenges we’ve faced in meeting demand and delivery timing for the Mustang Mach-E. We continue to build and ship vehicles every day, but we’re doing so with a meticulous attention to detail and dedication to quality. Your vehicle timing was impacted by more than one of these quality checks.
We know you are anxious to get driving and experience the 0-60 thrills, zero emissions and more from the Mustang Mach-E. Because we believe that customers should be treated like family, we are providing you a $1000 1 private offer on your Mustang Mach-E at time of delivery at your Ford dealership. Your dealer is aware of this unique offer. If you have already taken delivery, you can contact Ford at the number listed below to claim this offer2. We are also providing you an additional 250 kWh3 of complimentary DC fast charging on us.
Your Mustang Mach-E comes with 250 kWh and you will have an additional 250 kWh for a total of 500 kWh of complimentary charging at Electrify America fast charging stations on the FordPass Charging Network2.
Please download the FordPass App3, activate your vehicle’s modem and also go online to www.ford.com/connectedservices to activate your two years of complimentary access to the FordPass Charging Network and 500 kWh of fast charging. Once enrolled, your complimentary charging will show up in your account.
Thank you for choosing the Mustang Mach-E. We know you can hardly wait to get on the road, and we are excited to have you as a part of our Mustang family. If you have questions or need help, please call our dedicated call center team at 1-833-385-0523 to learn more.
Vice President of Sales, US and Canada
1 Offer available to customers who purchase a Mustang Mach-E from a participating dealer. Claimed amount will be provided at time of delivery or, if vehicle is already delivered, by contacting Ford. Customer is responsible for making all contractual payments.
2 For customers that have already taken delivery, $1,000 offer is valid through 9/1/2021 by contacting Ford.
3 If activation/enrollment is already complete, additional 250 kWh of complimentary DC fast charging will be available in April.
4 Modem and FordPass Charging Network access must be activated. Complimentary charging expires three years from Warranty Start Date. Offer excludes idle fees associated with charging. See dealer for important details. Complimentary FordPass Charging Network two-year trial begins with the EV New Vehicle Limited Warranty start date once activated.
5 FordPass App, compatible with select smartphone platforms, is available via a download. Message and data rates may apply.