Earlier this year Tesla partnered with Octopus Energy to expand their electricity tariff program to Germany. The program allowed customers with solar panels and Tesla Powerwalls to use more of their green electricity stored in their Powerwalls at peak times.
This results in less demand on the grid, more reliance on renewable energy, and also savings on electricity bills.
According to a report by the German publication Handelsblatt, local utility providers are not overlooking Tesla’s entrance into the energy market.
Wanting to protect their identities, several representatives from the major electricity providers in Germany said even though the program is limited and has only been around since April, they are expecting Tesla to disrupt the energy market just like they did with the automotive market.
It appears as though they may not be left behind like legacy automakers were, and are paying close attention to what Tesla does.
“We take Tesla very seriously and watch exactly what they are up to,” said one representative.
This could be beneficial for consumers. According to Klaus Kreutzer, one of Germany’s top energy experts, Tesla’s disruptive brand will lead to more competitive offerings from existing energy providers.
Tesla describes the Autobidder software on its website as follows:
Autobidder is a real-time trading and control platform that provides value-based asset management and portfolio optimization, enabling owners and operators to configure operational strategies that maximize revenue according to their business objectives and risk preferences.