Rolls-Royce Spectre announced as company plans to be all-electric by 2030

Rolls Royce
Image via Rolls-Royce

Luxury car maker Rolls-Royce has officially announced its first electric car, along with plans to become all-electric by the end of the decade.

Called the Spectre, the first electric Rolls-Royce is not projected to hit the market until the end of 2023. The long wait is due to the fact the company is still working on the final touches before it begins road testing, which it says is “imminent.”

According to a press release the global road testing will cover 2.5 million kilometers (1.5M miles), or the equivalent of 400 years of use.

Rolls-Royce CEO Torsten Müller-Ötvös called the announcement the most significant in the company’s history.

“I am proud to announce that Rolls-Royce is to begin the on-road testing programme for an extraordinary new product that will elevate the global all-electric car revolution and create the first – and finest – super-luxury product of its type. This is not a prototype. It’s the real thing, it will be tested in plain sight and our clients will take first deliveries of the car in the fourth quarter of 2023,” he said.

Few details were released about the Spectre, but they did release a few images of a heavily camouflaged prototype.

The Spectre will be the first EV for the brand, but won’t be the only one. Rolls-Royce also announced it plans to be all-electric by 2030.

“With this new product we set out our credentials for the full electrification of our entire product portfolio by 2030. By then, Rolls-Royce will no longer be in the business of producing or selling any internal combustion engine products.