Facing a long lineup of reservation holders, Nissan has decided to stop taking pre-orders for the Ariya electric crossover in the United States and Canada.
Ashwani Gupta, Nissan’s Chief Operating Officer said the decision was made to help manage customer expectations when the wait to receive the Ariya EV might be longer than they expect.
“Every customer wants to have it, and we don’t want customers to wait. Ariya has been successfully accepted around the world. Even in the United States, we had to request our customers to stop the orders,” Gupta told Automotive News.
The Japanese automaker was hoping to bring the Ariya to their home country by mid-2021, followed by North America, China, and Europe later in the year. That timeline slipped due to the ongoing global chip shortage, with Nissan only delivering the first units in Japan earlier this month.
Drive Tesla confirmed with Nissan that reservations for the Ariya are also closed in Canada. The company’s website says that while you can no longer place a pre-order, “you can still sign up to receive news and updates on all things Ariya.”
When reservations were open, the Ariya was available in six different trim options in Canada, and only two in the US. Specifications varied from 330km (205 miles) of range up to 482km (300 miles).
Nissan is not alone in having to shut down orders for their EV due to heavy demand. Kia has stopped taking orders for the EV6 and Niro EV in Canada, and Volkswagen’s allotment of 2021 and 2022 model year ID.4’s in Canada have also been sold out.
Ford is also suffering from the problem of too much demand and the 2022 Mach-E is no longer available to order in the US.