Tesla Model Y Is Europe’s Best-Selling EV in 2023

Tesla Model Y has once again confirmed its status as the most popular electric car in Europe, significantly surpassing the sales of its closest competitor. The Model 3 is in third place, further strengthening the brand’s position.

Tesla Model Y remains the most popular electric car in Europe based on sales for the whole of 2023, from January to July. In the first seven months of the year, 144,367 units were sold, according to Elektroauto-News. Sales data for the automotive market in all segments will be available later. Model Y managed to increase sales by 213 percent compared to the previous year. This is an important contribution of Giga Berlin, which now delivers thousands of vehicles every month. Previously, when deliveries to Europe were only from Giga Shanghai, they were usually more active only at the end of each quarter.

VW ID.4 came in second with 54,892 units sold. That is more than 89,000 fewer than Model Y. VW cannot compete with Tesla even at home, highlighting the manufacturer’s problems. The company has been slow to ramp up efforts to develop its EV division. If VW does not speed up, it will continue to lose market share as Tesla not only has no intention of slowing down but is ramping up production at a rapid pace.

This year, Tesla Model 3 is in third place in the European electric vehicle market ranking. In 2023, it managed to sell 46,019 units. It is expected that there may be a slowdown in Model 3 registrations in the coming months as the manufacturer updates the vehicle. Now, Giga Shanghai must increase production, and this will take time. Combined Model Y and Model 3 sales were 190,386 units, which is impressive.

VW ID.3 takes fourth place in the ranking. In 2023, a total of 38,607 ID.3s were sold. Together with ID.4, VW sold 93,499 units. There are no other VW electric vehicles on the top 10 list, so we can assume that sales of ID.4 and ID.5 were combined.

The MG4 Electric closes out the top 5 with 35,708 units. Its sales continue to grow. In July alone, 5,018 electric vehicles of this type were sold, bringing total annual sales to 35,708 units. Fiat 500 Electric recorded a 3.8 percent decline in sales compared to the same period last year. Kia Niro recorded a decline of 14.2 percent and Hyundai Kona dropped by 17.5 percent.

Review of electric vehicle sales until the end of July 2023 – Top 10


Tesla Model Y






Tesla Model 3






MG4 Electric



Fiat 500 Electric



Audi Q4 e-tron



Škoda Enyaq



Peugeot e-208



Volvo XC40


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