Tesla has lowered the price of its basic Autopilot feature, cutting the cost from C$4,000 to just C$1,400 in Canada. This 65% price reduction makes the upgrade significantly more accessible for Tesla owners who opted out of the feature at the time of purchase.
Basic Autopilot was only made standard on all new Teslas in April 2019. Before that date, it was an optional add-on at C$4,000/US$3,000, but it was even more expensive if you wanted to purchase it after taking delivery of your car at C$5,300/US$4,000.
In the years since Tesla made Autopilot a standard feature, the price for owners who opted out of the purchase dropped slightly to C$4,000, making it an expensive upgrade that not everyone could afford. However, within the last week Tesla has lowered it to just C$1,400, making it a must-have upgrade for early adopters.
We have yet to be able to confirm the price of the upgrade in the US, but we are guessing it is set at US$1,000. If any of our readers can see it in their app, let us know.
UPDATE 10:45am PT: It looks like this is in Canada only, as one of our readers confirmed it is still $3,000 in the US.
Basic Autopilot offers two key driver-assistance features, including:
- Traffic-Aware Cruise Control: Maintains a set speed while automatically adjusting for the flow of traffic.
- Autosteer: Helps keep the car centered in its lane on highways and some main roads.
Is It Worth Upgrading?
For Tesla owners who frequently drive on highways or in stop-and-go traffic, basic Autopilot at C$1,400 offers great value. While it doesn’t include advanced features like Navigate on Autopilot, Auto Lane Change, or Traffic Light and Stop Sign Control (which are part of Enhanced Autopilot and FSD), it still provides a safer and more convenient driving experience.
To upgrade, open your mobile app and visit the ‘Upgrades’ tab. Alternatively, you can also log in to your account through the Tesla website to upgrade.
Tesla has not officially announced the price cut, or the reason behind it, but it aligns with the company’s broader strategy of making advanced driver-assistance features more accessible. This move could also be aimed at increasing adoption rates among early Tesla owners, particularly those who hesitated at the previous high price point.
Additionally, with Tesla continuing to refine FSD capabilities, the company may be looking to increase the adoption of Autopilot as a stepping stone toward more advanced self-driving features.
Let us know in the comments below if you will be adding basic Autopilot to your Tesla.