Ford cuts Mustang Mach-E prices in China in reaction to Tesla China price adjustments

ford mustang mach-e

Ford has cut the price of all trims of the Mustang Mach-E in China after Tesla China made price adjustments last week.

According to the China Evening Post, the entire Ford Mustang Mach-E lineup will see adjustments starting today.

The new pricing structure can be seen below.

Model Old Price (RMB) New Price (RMB) Difference (RMB)
RWD Standard Range 275,900 249,900 26,000
RWD Long Range 316,900 288,900 28,000
RWD Premium 369,900 349,900 20,000
GT First Edition 389,900 369,900 20,000

With the new pricing, the RWD Standard Range and RWD Long Range are both eligible for China’s national purchase subsidy.

While the RWD Premium and GT First Addition remain above the RMB 300,000 limit.

The change is not a major surprise, especially with the extremely competitive EV landscape for the Mustang Mach-E in its segment.

Although the WeChat announcement from Ford China did not directly mention Tesla, the timing of the price adjustment suggests it certainly influenced the decision.

Tesla Model 3 Power Trunk Retrofit ...
Tesla Model 3 Power Trunk Retrofit in China

Ford China has not seen outstanding sales for the vehicle. As per local media reports, the company has sold only a few thousand units.

Either way, the price change could be a positive move for the automaker as they try to cement itself in the highly competitive Chinese EV market.

About Scott Nordlund 1359 Articles
Originally from the West Coast, Scott is an avid writer & EV enthusiast now living in Ottawa. He holds a MA in Political Science and once played professional football in the German Football League. Email scott@driveteslacanada.ca