Without much fanfare, Cadillac sold out all of the available reservations for their first electric vehicle, the Lyriq. While it sounds like great news for the American automaker, we don’t know how many reservations were available, only that it was for the limited “Debut Edition” of the EV.
UPDATE: According to a source who spoke to a Cadillac dealer in south Florida, the number of reservations was limited to just 1,500. If true that number is very disappointing and shows legacy automakers’ continued reluctance to embrace electrification.
Cadillac announced the quick sell-out on Twitter with a post just 19 minutes after reservations officially opened at 1:00pm.
— Cadillac (@Cadillac) September 18, 2021
Despite selling out of the pre-orders, it appears Cadillac had some technical difficulties which resulted in some unhappy customers. There were several comments on Twitter about being unable to reach the final step in the process, to another saying it appeared their payment was accepted but had received no confirmation of the order from Cadillac.
I’m pretty disappointed that the Select Dealer screen prevented me from getting through. Started my reservation at 4pm sharp, and never even made it to the payment screen.
— Keith Wood (@keithwoodnc) September 18, 2021
The screen has been @ the processing circle for over 2 Hrs. Amex confirmed my card was processed at 1:02PM Mountain. What do I have to do to get some kind of confirmation from from @Cadillac ? This is ridiculous!
— Don Cherry Jr. (@HelloDonCherry) September 18, 2021
The Lyriq is Cadillac’s first entry into the EV market and is expected to ship early next year. The car will come equipped with a 100kWh Ultium battery pack from GM and have a targeted range of over 300 miles (480km).
When it comes to charging the Lyriq can support up to 190kW on DC fast chargers which is good enough for 76 miles (122km) of added range in 10 minutes. The car also has a 19.2kW on-board charger, which according to Cadillac can add 52 miles (83km) of range per hour.
In Canada the Lyriq starts at $69,898, including the destination fee. In the US it starts at $58,795.