Ford releases Mustang Mach-E and Lightning stats on ownership and behaviours

Ford has released its latest data, revealing some interesting trends for Mustang Mach-E and Ford F-150 Lightning drivers.

On the Mustang Mach- E side, Ford Authority noted some trends in usage that make the vehicle a great use case:

  • The average Mach-E owner covers 32 miles per day, with each trip averaging around 5 miles.
  • 95 per cent of trips start at temperatures above freezing.

On the other side, a customer survey was sent out between September 2021 and October 2022, with more than 3,500 respondents for the F-150.

On the F-150 Lightning side, here are a few of the interesting trends, all of which are higher than the ICE F-150:

  • 74 per cent of owners are using their Lightning for home projects at least once a month
  • 27 per cent of Lightning owners use it for a home project at least once a week.
  • 48 per cent of owners have used the Lightning to go camping
  • 60 per cent of owners are under 50
  • 70 per cent have at least a bachelor’s degree

At least to say, this is interesting. The Ford F-150 brand has long been linked to boomers and construction, and a shift to a younger and more educated owner is not something many would have predicted. While, the Mach-E seems to be the perfect EV for the average American driver, as past studies indicated that the average American would drive roughly 30 miles daily.

Are you buying a Tesla? If you enjoy our content and we helped in your decision, use our referral link to get a three month trial of Full Self-Driving (FSD).
Previous Article

BYD slashes price of Song and Seal in China as EV price wars heat up

Next Article

GM’s Cruise looks to cut costs in 2023 ahead of potential ramp-up

You might be interested in …