Tesla has rolled back its recent Supercharger naming change following widespread feedback from owners, and confirmed it will introduce a refined version of the system later this year.
Over the past week, some Tesla drivers noticed that Supercharger stations were suddenly being listed using the name of the business or location hosting the chargers instead of the familiar city-based convention. For example, stations previously shown as “Kamloops Supercharger” or “Hope Supercharger” were replaced with names like “Best Western Plus” or “Hope, BC – Old Hope Princeton Way.”
While the goal was to make stations easier to differentiate — especially in dense areas with multiple sites — the shift caused confusion in Trip Planner and navigation views. Many owners said it made the list harder to scan quickly and disrupted a naming system they had already become accustomed to.
Tesla has heard this feedback, and is rolling back the changes, at least for now until a better format can be implemented. Max de Zegher, head of Tesla Charging, acknowledged the misstep and confirmed the company has already reverted the change. He also admitted the rollout approach was flawed.
“The naming change should have happened at once, instead of in 2 sequential steps. That was a big miss on our end… The accelerated fix rolled out last night. The Tesla App is updated and most in-car touchscreens should be in the next 24hrs.”
He added that Tesla is still moving forward with a new improved naming format — but with a better balance between clarity and familiarity.
A Hybrid Naming System Is Coming in December
Instead of choosing between city names or business names, Tesla plans to combine both. Starting in December, Supercharger listings will display the traditional site name first, followed by the business or common location name just below it. This format aims to preserve quick recognition while adding the extra context drivers found useful.
For example, the listing would appear like this:
Kamloops Supercharger
Best Western Plus
This improved layout is expected to roll out across the Tesla mobile app and in-car navigation system globally.
Why Tesla Changed the Naming in the First Place
Tesla’s original update was part of a broader effort to improve how drivers identify and navigate to charging sites — especially in urban centres and highway corridors with multiple chargers located within short distances of each other.
The company also wanted to reduce confusion in areas where a “city-based” name didn’t reflect the actual location of the chargers, particularly when they are attached to specific businesses, rest stops, or shopping centers.
The change had already begun rolling out in Canada, where new labels were appearing in the Tesla app and Trip Planner. While some appreciated the added detail, many felt the switch was abrupt and inconsistent.
To Tesla’s credit, the company acted quickly. According to de Zegher, the rollback was pushed to the Tesla app immediately, and most in-car systems followed within 24 hours.
Listening, Iterating, Improving
This episode highlights one of Tesla’s biggest strengths — and weaknesses. Its ability to rapidly deploy changes allows for fast innovation, but sometimes those changes land before the customer experience is fully considered.
This time, community feedback made a clear impact.
If the December update delivers on its promise, Supercharger naming will strike the right balance between clarity, familiarity, and usability — something especially important as the network continues to expand at breakneck speed.
