Honda has released a teaser image of the Prologue electric SUV that is set to debut in North America in 2024.
The Prologue will be the Japanese automaker’s first all-electric vehicle to be sold in North America, but it won’t be a fully Honda-developed EV. Instead the company will join forces and develop it with General Motors (GM) and will be based on the American automaker’s Ultium platform.
Honda says the styling of the Prologue will match an “adventure-ready SUV” and will maintain the “clean, simple and timeless values of the global Honda design.”
The Prologue will marks the first of 30 planned electrified vehicles to be released by Honda by 2030. Also in 2024 they plan to release a second EV developed with GM under their luxury Acura brand.
By 2026 Honda says it will be launching its in-house developed EVs based on their new Honda e:Architecture.
One year later in 2027 they will again join forces with GM to begin production and sales of a new range of “affordable” EVs.
Honda has set ambitious targets to go along with these plans, hoping to sell 500,000 EVs in North America alone by 2025. In terms of the Prologue, Honda is targeting to sell 60,000 units in 2024, increasing to 70,000 in 2025 and then ballooning to 300,000 in 2026, according to Mamadou Diallo, vice president of sales for American Honda Motor.